Guerrilla projections highlight workers concerns.
“Open for Exploitation”: Artists Project Messages on Guggenheim Museum Ahead of Reopening, by Hakim Bishara, Hyperallergic.com, September 29, 2020
Yesterday, September 28, the artist-activist groups Artists for Workers (AFW) and the Illuminator descended on the Guggenheim Museum in New York for a series of guerrilla projections on its facade. The action was held in solidarity with the Guggenheim’s unionized workers and workers of Guggenheim Abu Dhabi ahead of the museum’s New York reopening this week (September 30 for members and October 3rd for the general public).
Traffic was scarce on Manhattan’s Fifth Avenue when an old white van parked in front of the Guggenheim at 7:40pm last night. The vehicle, retrofitted to raise a large projector through an opening in its roof, belonged to the Illuminator. This is the third time that the group directed its projector at the Guggenheim’s spiral structure: It did it with the group Gulf Ultra Luxury Faction (G.U.L.F.) in 2016 and 2014, and with Visual AIDS in 2015.